It's here! Holly Buchanan and Michelle Miller - two pioneers of great marketing to women - have written a new book called 'The Soccer Mom Myth'.
I love the blogs of both these ladies: down to earth, funny, no fancy blah-blah and always hitting the nail right on the head. I can't wait to read the book! Have a look at the website - you can download some chapters for free.
My order's been placed - I'll let you know my thoughts once I've read it!
Tuesday
Time To Talk Straight
Labels:
marketing to women,
The Soccer Mom Myth
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